Key Takeaways: Using Life Insurance for Estate Planning • Massive Tax Savings Potential: Properly structured life insurance can help preserve 85-95% of an estate's value for beneficiaries, compared to poorly planned estates that typically lose 30-55% to taxes and...
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Paid Digital Advertising for Insurance Agents: When and How to Use It Effectively
Key Takeaways Paid digital advertising can be an effective way for insurance agents to reach new customers and drive more leads and sales. To measure the success of paid digital advertising, insurance agents should track key metrics such as CTR, conversion rate, CPC,...
Local SEO for Insurance Agents: Getting Found in Your Community
Key Takeaways Local SEO is crucial for insurance agents: With most consumers starting their search for insurance online, having a strong local SEO strategy is essential to be found by potential clients in your immediate geographic area. Optimize your Google Business...
Unlock a Flood of Referrals: How Insurance Agents Can Tap Their Existing Network for New Clients
Key Takeaways Focus on building a referral-worthy reputation by providing exceptional service, being a trusted advisor, and demonstrating expertise in the insurance industry. This will encourage your existing clients and contacts to refer you to others. Strategically...
Igniting Growth: How Insurance Agents Can Generate Client Demand
Key Takeaways Define Your Niche and Target Audience: Understand your ideal client, their demographics, needs, pain points, and online behavior to inform your marketing messages and outreach efforts. Build a Powerful Online Presence: Develop a professional website,...
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Sarah Thompson
Business Consultant